The school of Design Intelligence

Learn how to think, design, and build better for Africa.

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Building Africa's capacity to make better decisions about what to design, build, and scale.

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Founders' Diagnostic Cohort 2 applications are now open. 12 founders only.

Apply for Cohort 2

The Mandate

Where the discipline becomes the institution.

Suluhu Studio applies Design Intelligence to high-stakes client problems. Daro exists for a different mandate — to make the discipline accessible, teachable, and self-sustaining across African organizations. Where Studio delivers intelligence, Daro builds the capacity to generate it.

Daro operates with its own identity anchored to the Suluhu ecosystem. Its mandate is to eventually stand alone as Africa's reference institution for strategic design practice. Not a design school. Not a bootcamp. A school of strategic decision-making through design.

How Daro teaches

Three ways to learn. For every level.

Cohort Programs

Structured multi-session programs where participants work through real strategic challenges together. Designed for founders, operators, and senior practitioners who need a structured diagnostic discipline.

Certificate Courses

Focused short courses for individual practitioners at every level — designers, product managers, engineers, and operators who want to apply Design Intelligence thinking independently. A credential that signals a different kind of thinking.

Embedded Learning

Daro comes to your organization. Bespoke capability-building programs for entire teams — from leadership to practitioners. Because a leader with the right skills and a team without them creates a different kind of problem.

The Founders' Diagnostic.

A structured three-session program that gives African founders the diagnostic discipline to make better product and market decisions — before committing resources to the wrong direction.

When From 17th August 2026

Session 01

The Friction Map

Where is your product/system resisting progress?

Locate the resistance points in your current product, service, or market strategy. Map what is actually happening versus what you assumed would happen. Leave with a prioritized intervention list.

Duration 1.5 hours - 3 hours
Format In-person & Online
Founders mapping a customer journey with sticky notes across a printed worksheet

Session 02

The Signal Stack

What actually matters inside all this data?

Audit the research, data, and feedback your organization is sitting on. Separate what you have verified from what you have assumed. Leave with a clear read of where your actual knowledge gaps are.

Duration 1.5 hours - 3 hours
Format In-person & Online
An analytics dashboard showing performance metrics and trend lines

Session 03

The Build Threshold

When is it actually time to build?

Evaluate the readiness of your next major decision — a new product, a market entry, a pivot. Apply the Build Threshold to determine whether yes is the right answer or not yet is the more defensible position.

Duration 1.5 hours - 3 hours
Format In-person & Online
A developer working through code on a laptop

Cohort 2 · Applications open

Apply for the Founders' Diagnostic.

This programme is for

Founders and senior operators facing significant product, market, or organizational decisions who need a structured diagnostic discipline before committing.

This programme is not for

Founders who have decided everything already and need execution only. This program is for leaders whose decisions are still open enough to be improved.

Program The Founders' Diagnostic
Cohort Cohort 2 · August 2026
Format In-person & Online
Sessions Three sessions across three weeks
Cohort size Maximum 12 participants
Investment KES 10,000

What is included

  • Three facilitated sessions with Suluhu Studio
  • Printed diagnostic worksheets for all three frameworks
  • A personalised decision brief within 72 hours of Session 03
  • Priority access to Daro programs and Suluhu engagements

The flagship programme

The Founders' Diagnostic is built for founders who would rather not make an expensive mistake.

The Founders' Diagnostic is Daro's flagship programme. Three sessions across three weeks, in person and online, with a maximum of 12 participants per cohort.

More from Daro

Designed for you. Coming soon.

Daro is building Africa's reference curriculum for Design Intelligence — programs for founders, practitioners, team leads, and entire organizations. These programs are in development and will be announced as they open for enrollment.

Coming soon

Design Intelligence Foundations

Short course · Self-paced or cohort · Entry level

The introduction to the Design Intelligence discipline. Built for practitioners who sense that their work operates too far downstream from the decisions that matter.

Coming soon

Strategic Clarity for Design Leaders

Intensive workshop · 2 days · Senior practitioners

For heads of design and senior product leads being asked to operate at the strategic layer but never trained for it. Design leadership as a strategic function, not a creative service.

Coming soon

The Decision Design Practicum

Applied cohort · 8 weeks · Mixed practitioners

Participants bring a live organizational challenge and work through it using Suluhu's three proprietary frameworks in a structured cohort setting. Real work, not case studies.

Coming soon

Behavioral Architecture for CX Teams

Workshop series · 3 sessions · CX and service design teams

For in-house teams responsible for customer experience at banks, telecoms, health systems, and government services.

Coming soon

Daro Intensive: Design Your Organization's Next Decision

Flagship residential · 3 days · C-suite and senior leadership

A facilitated 3-day residential for leadership teams at an organizational inflection point. Full Suluhu diagnostic methodology applied to your live strategic challenge.

In development

More programs coming soon

The definition

What Daro is, and what Daro is not.

What Daro is

  • Practice-based learning

    Every program is built around real decisions and live challenges — not theory applied in isolation.

  • Grounded in African context

    African market conditions and organizational dynamics are not edge cases here — they are the premise.

  • Built around three frameworks

    The Friction Map, Signal Stack, and Build Threshold. Every program applies at least one to a real problem.

  • For every level of the organization

    From founders to practitioners. A leader with the right skills and a team without them creates a different kind of problem.

What Daro is not

  • A portfolio course or UI/UX certification

    Daro teaches the discipline that precedes craft — how to decide what to design before designing it.

  • A generic design thinking workshop

    Design thinking assumes conditions that do not hold in most African organizational contexts. Daro was built for that gap.

  • Imported frameworks without adaptation

    Every Daro program is designed for African market conditions — not translated from a Western context and relabeled.

  • A substitution for professional experience

    Daro accelerates judgment for people who are already operating. It is not an entry-level program.

Design Intelligence Dispatch

Follow the thinking.

The Suluhu Studio newsletter on Design Intelligence, written for people making decisions in African markets.